Senior PGA Tour Players

As a part of the 2011 Senior PGA Championship at Valhalla Golf Club, current tour player Ted Schulz and others are speaking about their lives both on and off the course. Elemental Marketing was brought in from the get go to guide the branding work and design all the necessary marketing tactics. For this, we developed a microsite for the event as well as posters, brochures, tickets and additional materials. Each piece maintains the brand, and as a result the event sold out over a full month early.